The goal of this t-shirt design was to juxtapose the cliché idea of “cute” with an ominous lettering treatment, and punk-style color scheme. I chose to convey this by using an angular blackletter lettering style. I then gave the lettering a similar aesthetic to a neon sign. This was done by the tight letter interactions, a white mono-weight border, and a dark background to represent a late night.
I then carried out the same juxtaposition throughout the icons as well, to match the ominous lettering. The icons include an 8-sided heart, a spiky rose, and a pointed star shimmer. Which, all together, evoke a sense of darkness and emptiness.